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Copenhagen is a great shopping city for design pilgrims, but for some reason the choice of hotels can be aesthetically underwhelming considering the superb quality of nature and interiors on offer there. So when a new experimental hotel with spectacular rooms and affordable rates opened its doors in April in Denmark, there was cause for celebration. Hotel Fox was initially conceived as part of a marketing strategy for the launch of the new VW Fox. The idea was to get young designers and artist to paint some rooms and create a hip urban hotel that would open at the same time as the European launch of the car. However, what makes Hotel Fox really interesting is that the people chosen to curate the project were Berlin’s Die Gestalten Verlag - publishers of some of the most sumptuous, cutting -edge graphics and illustration books on the market.
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